Welcome to About MenCare, the first website fully and exclusively dedicated to men’s beauty, skincare and grooming – in the smartest way possible! I want to inform and bring you the latest news in the beauty industry for men, offering you reviews and comments on every cool product.

If you are visiting my website for the first time, let me explain the concept: the idea of a blog specialised in grooming for men came from a very simple fact, beauty is an industry which underrepresents men, and don’t often help us find the right product for the right need.

If you want an example, let’s just try to define what “grooming” means. I have chosen the definition from the Oxford dictionary ‘the things that you do to make your appearance clean and neat, for example brushing your hair, or the things that you do to keep an animal’s hair or fur clean and neat’… I’m sorry, ‘animal’s hair’?! I know Men are social animals, but isn’t there a better definition for us? This is what I am talking about… My definition of grooming is ‘to care for yourself by taking care of your appearance’, so it is all about YOU, and the fact you are worth being a savvy handsome man.

I came with the idea of a website designed to help you discover the best in beauty for men, this is now your website.

P.S. My posts are exclusively about products I have tested and liked, I am not paid for writing any content (I’m not an exceptional writer so maybe you would have already guessed).

So now enjoy the celebration of your handsomeness, and don’t forget to subscribe to receive the latest news and share any content via social media.

Thomas Bouvier